Twin Transformation

Digital Innovation & Sustainability

This podcast episode delves into the concept of twin transformation, which combines digital innovation with sustainability efforts to help businesses achieve greater impact. It highlights the missed opportunities when companies treat these areas separately and presents a roadmap to align them strategically. By setting clear goals, leveraging technology for sustainable practices, and fostering collaboration, businesses can create measurable change. The discussion emphasizes how early adopters of this integrated approach can gain a competitive edge, attract top talent, and build trust with stakeholders. Ultimately, the episode challenges listeners to think about actionable steps toward merging digital advancements and sustainability in their work and lives.

Link to podcast here

Here is also a link to the original article that is being discussed in the podcast:

https://www.insaights.nl/newsletters/twin-transformation